The Air Jordan shoes refer to the line of sneakers that have been created and also endorsed by the popular basketball player, Michael Jordan. The public first came across these shoes in the year 1985. After that there were different shoes of different designs made and these shoes continued to remain popular even after Michel Jordan retired.
Here are lists of some of the most important facts about these Air Jordan shoes
Nike had some of the best sneakers; however they did not have any shoes that were meant for playing basketball. There were other competitor companies that had already hired well known basketball players to endorse their brands, however Nike was lacking in a marketing tool to endorse their brand. During this time Nike finally persuaded Michael Jordan to sign a 2.5$ million dollar contract with them.
The different type of these shoes
Air Jordan’s shoes were first designed by Peter Moore. These shoes were designed in order to match the uniform design of the Chicago Bull’s design. However, what Moore at that point of time did not realize was that the National Basketball Association required all the players to wear only white shoes. But Jordan forcefully wore those shoes and were also fined for doing so. However the entire incident proved beneficial for Nike because it helped in marketing the shoes. Jordan retro 13 is one of the best air Jorden shoes available. These shoes are unique and are also available in a variety of different designs.
Significance of these Air Jordan shoes
The original Air Jordan shoes became extremely popular and Nike was able to earn huge profits from its sale. In fact it is these shoes that has made Nike one of the basketball shoe leaders of the world. Nike had taken a very risky decision of investing a huge amount of money on a single basketball player a number of years back. However today this decision has become a very popular trend.
The popularity as well as the cost of the air Jordan shoes has increased their popularity and there were also fights for these shoes in the 1980s and the 1990s for the youths of the inner cities.
The air Jordan sneakers are extremely popular all across the world. In fact the Jordan retro 13 has become one of the most popular air Jordans. But in order to ensure that the shoes that you buy are genuine ones it is important that you get it from a good retail store. You can also buy these shoes online from reputed online stores. The biggest advantage of buying these shoes online is that you do not have to go from one shop to another to buy them. You can simply sit in the comfort of your home and order the best pair of these shoes. You will surely get excellent quality shoes at a very reasonable price. If you are planning to buy sneakers then make sure that you buy Jordan retro 13 and nothing else.